Freeskier Callum Petttit and Michael “Chook” Shaffer Signal with black crows as Official Outerwear Sponsor

Freeskier Callum Petttit and Michael “Bird” Shaffer Sign with black crows as Official Outerwear Sponsor


“], “filter”: { “nextExceptions”: “img, blockquote, div”, “nextContainsExceptions”: “img, blockquote”} }”>

Chamonix, France (November 19, 2021) black crows, the enduring French ski model targeted on design-driven excessive efficiency ski merchandise and attire, is happy to announce freeskier Callum Pettit and Michael “Chook” Shaffer have signed black crows as their official outerwear sponsor, an extension of their present plumage in hardgoods.

“We’re very happy to grace the bones of two of our long run crows in our cozy new tech attire,” says Tristan Droppert, North American advertising supervisor. “Each Chook and Callum have been with us for a few years and to develop the product line and our outerwear squadron collectively feels proper. Chook’s gracefully savage apply within the North Cascades backcountry is an ideal testing grounds for the gear and our new Xpore membrane. Likewise, Callum’s multifaceted and playful strategy to driving snow in black crow provides an awesome alternative for us to develop good kits for his or her wants.”

Pettit is a Whistler-raised skier who has lengthy been a standout within the massive mountain scene and the world of freeskiing. He has achieved nice success within the snowboarding media enviornment by successful two Powder Video awards and capturing audiences in an array of ski movies which have been aired throughout the globe. He at present resides in Pemberton, British Columbia exploring the backcountry, choosing out wild strains and charging on black crow skis.

“I stay to ski so being part of the crows crew and becoming a member of up with them for attire and hardgoods is an superior alternative,” says Pettit. “Black crows outerwear is a good stability of fashion and performance and the Xpore Freebird equipment is already a favourite of mine – snug, light-weight and an awesome outfit to stroll across the mountains in.”

Chook is a freeskier from Washington who at present resides within the Methow Valley. He has spent the final 24-plus years exploring and snowboarding a few of the most technical terrain within the PNW and the alps, specifically the terrain of the Chamonix valley. Chook has been featured in a number of Warren Miller Leisure and different movies, holds first descents on Rainier and within the North Cascades and continues to push the bounds of snowboarding and velocity flying.

“Being a black crow ambassador from the get go, I’ve watched the development of the outerwear growth from inception,” says Chook. “Up to now few seasons there have been big strides each with the technical particulars and the fashion element of their merchandise. With every thing made in Europe, and the fabric leaning in the direction of new environmentally delicate materials, going full crow was a no brainer for me and opens up alternatives to go full wingspan.”

 

To study extra about Pettit, take a look at black crows blackmail episode right here.

 

To study extra about Chook and watch him ski right here.

 

For extra details about black crows, go to: black-crows.com.

###

 

About black crows

Based in 2006, black crows is a Chamonix, France-based model that was born out of a want to collide magnificence and effectivity into skis. Named for the Alpine Chough, Chamoix’s omni-present black hen and one of many few birds that may fly at an altitude of over 4000 meters, the model is devoted to creating obsessively design-driven merchandise which can be uncompromising in efficiency and determine for up to date snowboarding. Study extra about black crows at black-crows.com.

Liz Rovira

liz@undersolenmedia.com

720.233.5467

Supply hyperlink

You may also like

Leave a Reply

Your email address will not be published. Required fields are marked *